We have lots of pretty clever commercials this week. Just saw the ad where Subaru crosses over the world of Shingeki no Kyojin – a very popular manga and anime in Japan. KIA on the other hand did something different in their latest super bowl ad. They basically hired Laurence Fishburne and asked him to reprise his role as “Morepheus” from the 1999 film, The Matrix. The ad started with a serious feel to it. They also used Morpheus’ iconic lines where he asked Neo to choose between 2 pills – this time, they’re keys.

“Take the blue key and go back to the luxury you know. You take the red key and you’ll never look at luxury the same again.”

Well… what comes after is rather “disturbing”. You’ll never look at Morpheus the same way again.

This is Morpheus when he's not in the Matrix (2)
This is Morpheus when he’s not in the Matrix
This is Morpheus when he's not in the Matrix (3)
This is Morpheus when he’s not in the Matrix
This is Morpheus when he's not in the Matrix (4)
This is Morpheus when he’s not in the Matrix
This is Morpheus when he's not in the Matrix (5)
This is Morpheus when he’s not in the Matrix
http://youtu.be/Ob-wn52Dkmk